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What is B2B Integration? Why Is It Important?

What is B2B Integration? Why Is It Important?

B2B integration is the automation of all business, process management and communication between manufacturers, distributors, dealers and other vendors doing business in the b2b e-commerce model. With the automated system, the parties are enabled to improve their trade and increase efficiency thanks to a more effective mechanism.

What is B2B Integration? Why Is It Important?

What is B2B Integration?

B2B integration is the automation of all business, process management and communication between manufacturers, distributors, dealers and other vendors doing business in the b2b e-commerce model. With the automated system, the parties are enabled to improve their trade and increase efficiency thanks to a more effective mechanism. B2B integration also provides easier management of companies in this large ecosystem, thanks to the adaptation of information to the digital environment.

What is B2B Integration Platform?

B2B integration platform organizes the data produced by the source application in accordance with the standards and transmits the data it has edited to your business partner with the appropriate method. B2B integration software can be run on a local computer, as well as on cloud technology, with today's developing technology and increasing internet quality. B2b integration software working on cloud technology offers a more flexible and accessible structure to the institutions.

Why is B2B Integration Important?

It is a fact that the data transmission and processing procedures of companies that do not have b2b integration are far from sustainable in today's world where information is digitalized and every model of commerce has reached a tremendous speed. In today's conditions, an environment where data is manually transmitted and processed will have no other benefits than damages to companies.

What are the Basic Capabilities of B2B Integration?

Communication Adapters

It supports security-rich Internet communication protocols such as AS2, SFTP, MQ, HTTP, Connect: Direct.

Application Integration

As well as cloud object storage with AWS S3 Client, databases include adapters for connectivity to backend systems including SAP.

Translation Engine

It has the ability to convert documents of any file type to any type you want.

Matching Software

It allows to visually view data and see relationships between documents.

Message Tracking and Reporting

It allows you to share real-time event and status information with your system administrators and partners through the control mechanisms in the management panel.

Encryption

Encrypt data at rest or in motion thanks to strong certificate management that includes modern password and algorithm support.

Data Validation

Applies business rules, which include graphical business process modeling, to the information sent to detect errors.

Compression

Allows faster sending of large files. Features include file and message transfer of all sizes.

A Real Example of B2B Integration

A white goods retailer operating in Istanbul wants to order a refrigerator. The company records its order in the system via the b2b software it uses. The order is converted to the appropriate format by the system and sends it to the supplier in Manisa via the relevant protocols. The interface used by the supplier interprets this order and warns the system administrator. Then, with the work order transferred to the relevant unit by the system administrator, the processes required for the finalization of the order are initiated and again sent as a notification to the company requesting purchase through the system.

Trizbi B2B Software and B2B Integration

Let's get you in Turkey's first and only B2B e-commerce with the ERP software Trizb. Trizbi, which allows suppliers and vendors who do business in the B2B e-commerce business model to easily gather under one roof and benefit from the technological infrastructure in the sale of related products and services, has the ability to automatically benefit many transactions for you with its integrated structure. Thanks to Trizbi, which fully supports the integration technology you need and offers it to your service, it provides ordering, taking orders, strengthening the communication network between the manufacturer and the seller, easy product, easy dealer and accounting management. If all this information we have mentioned is difficult for you to understand, please do not hesitate to contact us. You can easily contact us by clicking the messaging button on the bottom right corner of the page.

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Storytelling in the B2B Industry

Storytelling in the B2B industry is a new method that has recently been included in our lives in the field of marketing. The subject discussed in this method is to explain a subject that will make associations with the product rather than the product, by an expert on the screen. In the e-commerce sector, where competition is increasing day by day, completely product-oriented approaches no longer function.

Selling Abroad with B2B

Selling abroad with B2B is a factor that increases sales figures and profitability for almost all e-commerce companies. Compared to the domestic market, it is also possible to offer the products to the buyers at much better prices due to the exchange rate difference.

TikTok in the B2B Industry

The use of TikTok in the B2B industry is an important step for B2B companies to develop content marketing tactics that are freer, simpler and more compatible with the emotions of the target audience. Although it seems to be behind other social media platforms, the common opinion of the experts; its potential is much greater.

Cookie Policy in B2B

Before examining the cookie policy in B2B, it is necessary to answer the question of what is a cookie. Cookies are small texts sent to the browser by the website visited. In the content of these texts, besides the information that will help the system to recognize the visitor on his next visit, there may also be data required to increase the user experience.

Conversion Rate Optimization

Conversion rate optimization (CRO) means increasing the likelihood that a user will complete a seller-set goal on a B2B website. This could be buying a product, requesting a quote or something similar and is vital to converting the visitor into a potential b2b customer.

Sitemap Creation in B2B

Sitemap Creation in B2B is the most important step for B2B sites to be indexed and ranked. Sitemaps prepared in XML (Extensible Markup Language) format are interpreted by the search engine algorithm and provide data that should or should not be included in the ranking.

How should the “About Us” Page be Prepared?

The first page where an e-commerce company can express itself to its customers is undoubtedly the about us page. A user visiting your website for the first time may want to have an idea about your company before they start shopping on your website.

What is a Distance Selling Contract?

E-commerce, by its nature, provides an environment that allows shopping without the need for buyers and sellers to come together. For this reason, legal arrangements have been made in order to protect the interests of both the buyer and the seller, and the necessity of a distance sales contract has emerged.

Campaigns That B2B Companies Can Benefit From

As competition increases in e-commerce, companies need to develop new strategies and stand out by encouraging potential customers to shop in the light of these strategies. This situation usually develops when b2b companies organize various campaigns and create an element of preference for their potential customers.

Cargo at B2B Companies on Special Days

Shipping in B2B is different from other types of e-commerce. The reason for this is that customers are also companies and both their sales and production run parallel to the timely delivery of the products they ordered.

Suggestions to Strengthen the B2B System

Every day, new companies are included in the b2b ecosystem. The purpose of all of them is clear; to be at the top of the market. So what steps should be taken in identifying and implementing appropriate strategies to achieve this? For companies that want to dominate the market or at least have a say in intercompany trade (B2B), we have tried to summarize the issue in six items.

Instagram in B2B

Instagram, where photos and videos were shared by users without a specific purpose in the past, continues its development with many innovations that allow brands to promote and acquire customers in the process.

B2B Software

B2B software is the program that provides the infrastructure needed to manage all processes in the b2b system established for e-commerce from company to company. Today, in an environment where technology is in every pocket, b2b software and integrated b2b system should be easily viewed on phones, tablets and computers and should not lose their functionality.

B2B on Social Media

In social media, it is possible to talk about many different strategies that b2b companies should implement in order to acquire new customers. Even though your target audience is companies, since inter-company trade is carried out, the fact that the products you produce are liked and demanded by the consumer is the main reason that will motivate other companies.

B2B LinkedIn Strategy

Today, when we think of social media platforms, we think of websites where people meet each other, express their opinions about a subject or find old acquaintances, and we are right. One of the social media platforms, on the other hand, has a more limited audience but great power, serving a completely different purpose and bringing business life together.