B2B Site Opening Guide

B2B Site Opening Guide

As a result of today's e-commerce habits, b2b customers also seek the user experience offered to b2c customers. For this reason, when you roll up your sleeves to set up a b2b site, you should keep in mind that the user experience is a game-changing factor. With this first suggestion, we will try to explain what you need to do to set up a b2b site later in the article.

B2B Site Opening Guide

How to Open a B2B Site?

As a result of today's e-commerce habits, b2b customers also seek the user experience offered to b2c customers. For this reason, when you roll up your sleeves to set up a b2b site, you should keep in mind that the user experience is a game-changing factor. With this first suggestion, we will try to explain what you need to do to set up a b2b site later in the article.

B2B with Statistics

1.89% of B2B buyers spend time on the Internet to find the products they need,
2. 73% of B2B buyers are looking for new products and brands for their businesses,
3.Most 76% of B2B buyers say site design is the most important factor in their purchasing decision,
4. Only 5% of B2B buyers' decisions are affected by social media,
5. The average buyer conversion rate, which is 3% for B2C, is 10% for B2B.

1 - Integrating Technology into Your Business

It is important that you integrate technology into your business model at the beginning of the process so that everyone can work with the goal of achieving the common goal. Thanks to the development of technology, much more efficient processes are managed at lower costs.

2- Determine Your Requirements

When setting up a B2B site, identify all the requirements to manage your business model and operation. Being planned in this long journey and keeping it in an accessible area by determining the requirements will help you get very valuable results and achieve success more quickly.

3- Legal Legislations

Do not forget to review the legal regulations set by our government for e-commerce platforms. Because, being aware of the structure you need to create, the rules you need to comply with and the legal responsibilities you have to follow while establishing and after establishing a B2B site will greatly reduce your risk of facing annoying penalties.

4- Right Infrastructure Choice

By doing a short search, you can find many companies and software that offer the infrastructure you need to set up a b2b site. However, by finding the right software, put forward by a team of experts, you avoid a lot of burden. Software that uses technology correctly can offer you all the infrastructure you need while setting up a b2b site and afterwards. Otherwise, you will have to fill every gap that you cannot fill with technology with human power. And wherever there are people, the risk factor is higher.

5 - SEO

Nowadays, all websites need to be prepared in accordance with search engines and receive various additional services in order to be in the top position in the ranking. When setting up a B2B site, it is useful to work with a software developer who takes SEO seriously. Because we should state that the future of b2b sites that are given low scores by search engines is not very bright. Remember that your site's place in the ranking is determined based on speed, code structure, content and many other criteria.

Building a B2B Site with Trizbi

Would you like to establish a powerful software that takes almost all the issues mentioned above into consideration and a b2b site that works integrated with that software? We are talking about a structure that can solve all your needs from a single source instead of dealing with too many details after fulfilling the legal requirements.
It is natural that a company dealing with B2B e-commerce has many units in its organizational chart. It is possible to find various software that can be used by each unit in process management. By establishing a b2b site with Trizbi, you will have an integrated structure where all units of your company can access and manage their processes. Thanks to this structure, interdepartmental communication and process management becomes easier and faster. You can save on this expense with a single license fee without having to deal with separate license fees for each department. The rest will take care of Trizbi for you ...


Storytelling in the B2B Industry

Storytelling in the B2B industry is a new method that has recently been included in our lives in the field of marketing. The subject discussed in this method is to explain a subject that will make associations with the product rather than the product, by an expert on the screen. In the e-commerce sector, where competition is increasing day by day, completely product-oriented approaches no longer function.

Selling Abroad with B2B

Selling abroad with B2B is a factor that increases sales figures and profitability for almost all e-commerce companies. Compared to the domestic market, it is also possible to offer the products to the buyers at much better prices due to the exchange rate difference.

TikTok in the B2B Industry

The use of TikTok in the B2B industry is an important step for B2B companies to develop content marketing tactics that are freer, simpler and more compatible with the emotions of the target audience. Although it seems to be behind other social media platforms, the common opinion of the experts; its potential is much greater.

Cookie Policy in B2B

Before examining the cookie policy in B2B, it is necessary to answer the question of what is a cookie. Cookies are small texts sent to the browser by the website visited. In the content of these texts, besides the information that will help the system to recognize the visitor on his next visit, there may also be data required to increase the user experience.

Conversion Rate Optimization

Conversion rate optimization (CRO) means increasing the likelihood that a user will complete a seller-set goal on a B2B website. This could be buying a product, requesting a quote or something similar and is vital to converting the visitor into a potential b2b customer.

Sitemap Creation in B2B

Sitemap Creation in B2B is the most important step for B2B sites to be indexed and ranked. Sitemaps prepared in XML (Extensible Markup Language) format are interpreted by the search engine algorithm and provide data that should or should not be included in the ranking.

How should the “About Us” Page be Prepared?

The first page where an e-commerce company can express itself to its customers is undoubtedly the about us page. A user visiting your website for the first time may want to have an idea about your company before they start shopping on your website.

What is a Distance Selling Contract?

E-commerce, by its nature, provides an environment that allows shopping without the need for buyers and sellers to come together. For this reason, legal arrangements have been made in order to protect the interests of both the buyer and the seller, and the necessity of a distance sales contract has emerged.

Campaigns That B2B Companies Can Benefit From

As competition increases in e-commerce, companies need to develop new strategies and stand out by encouraging potential customers to shop in the light of these strategies. This situation usually develops when b2b companies organize various campaigns and create an element of preference for their potential customers.

Cargo at B2B Companies on Special Days

Shipping in B2B is different from other types of e-commerce. The reason for this is that customers are also companies and both their sales and production run parallel to the timely delivery of the products they ordered.

Suggestions to Strengthen the B2B System

Every day, new companies are included in the b2b ecosystem. The purpose of all of them is clear; to be at the top of the market. So what steps should be taken in identifying and implementing appropriate strategies to achieve this? For companies that want to dominate the market or at least have a say in intercompany trade (B2B), we have tried to summarize the issue in six items.

Instagram in B2B

Instagram, where photos and videos were shared by users without a specific purpose in the past, continues its development with many innovations that allow brands to promote and acquire customers in the process.

B2B Software

B2B software is the program that provides the infrastructure needed to manage all processes in the b2b system established for e-commerce from company to company. Today, in an environment where technology is in every pocket, b2b software and integrated b2b system should be easily viewed on phones, tablets and computers and should not lose their functionality.

B2B on Social Media

In social media, it is possible to talk about many different strategies that b2b companies should implement in order to acquire new customers. Even though your target audience is companies, since inter-company trade is carried out, the fact that the products you produce are liked and demanded by the consumer is the main reason that will motivate other companies.

B2B LinkedIn Strategy

Today, when we think of social media platforms, we think of websites where people meet each other, express their opinions about a subject or find old acquaintances, and we are right. One of the social media platforms, on the other hand, has a more limited audience but great power, serving a completely different purpose and bringing business life together.