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Things to Know About B2B E-Commerce

Today, if there is another e-commerce model as popular as B2C e-commerce for consumers, it is the B2B e-commerce model. In this model, whose English name is business-to-business (company-to-company), sales are not made to the final consumer; instead, sales are conducted between producers and sales channels.

What is B2B E-commerce?

Today, if there is another e-commerce model as popular as B2C e-commerce for consumers, it is the B2B e-commerce model. In this model, known in English as business-to-business (company-to-company), sales are not made to the final consumer but between producers and sales channels. This e-commerce model, which is widely used in our country, facilitates ongoing trade between companies, making it more practical, quick, and smooth.

What Are The Requirements To Set Up a B2B E-commerce Site?

Perhaps the most fundamental requirement is the time and effort you need to invest in establishing this new venture. Like any business, setting up a B2B e-commerce site requires significant planning and execution. You should proceed through the phases of correct planning, installation, and post-promotion systematically.

Where Should Those Who Want to Build an Online Sales Site Start?

Start by purchasing a domain name that aligns with your product and brand. A suitable name is crucial for brand recognition. Additionally, thoroughly research e-commerce software, as it forms the backbone of your business, and choose B2B e-commerce software that can significantly reduce management responsibilities through its features. Once you have these, you will have the necessary infrastructure for online sales. Following this, focus on entering products into the system, ensuring proper supply and logistics operations, and handling sales efficiently. It is crucial to secure your sales and payment infrastructure to prevent customer loss, financial loss, and potential legal issues.

What Do You Need to Know to Sell Abroad?

Determine your target market through analysis and tailor your organization accordingly. Research competitors in the target country, understand consumers' attitudes towards similar products, and analyze pricing and market trends. Be aware that some countries have legal restrictions on certain products, while others may offer incentives. Plan payment and logistics carefully and choose a reliable logistics company for shipping. With the advancement of payment systems, you can easily receive payments via credit card on your B2B e-commerce site.

How to Sell Stockless Online E-commerce?

Traditionally, e-commerce involves storing products in the seller's warehouse and shipping them to buyers. However, the model has evolved. Many e-commerce companies now keep products in the manufacturer’s warehouse rather than their own. When a product is sold on the e-commerce site, the buyer’s information is sent to the manufacturer, who then ships the product. The e-commerce company only transfers the product's price to the manufacturer’s account, avoiding costs such as inventory and storage. However, this model can present challenges, such as delays in updating stock levels, production issues, and shipping or logistics problems.

With the Trizbi B2B e-commerce solution, companies can access a comprehensive structure that meets all their B2B e-commerce needs. It provides a complete solution with services that are easy to adapt to, even for those new to B2B e-commerce.

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Storytelling Method in the B2B

Storytelling in the B2B industry is a new method that has recently been introduced into the field of marketing. This method involves an expert on the screen discussing a topic that creates associations with the product rather than focusing solely on the product itself. In the e-commerce sector, where competition is increasing day by day, purely product-oriented approaches no longer suffice.

Selling Abroad with B2B

Selling abroad with B2B is a factor that increases sales figures and profitability for almost all e-commerce companies. Compared to the domestic market, it is also possible to offer products to buyers at much better prices due to the exchange rate difference.

TikTok's Role in the B2B Industry

The use of TikTok in the B2B industry is an important step for B2B companies to develop content marketing tactics that are freer, simpler, and more aligned with the emotions of the target audience. Although it may seem to lag behind other social media platforms, the common opinion of experts is that its potential is much greater.

Cookie Policy in B2B

Before examining the cookie policy in B2B, it is necessary to answer the question: What is a cookie? Cookies are small text files sent to the browser by the website visited. These text files may contain information that helps the system recognize the visitor on their next visit, as well as data required to enhance the user experience.

What is Conversion Rate Optimization (CRO)?

Conversion Rate Optimization (CRO) involves increasing the likelihood that a user will complete a seller-set goal on a B2B website. This goal could be buying a product, requesting a quote, or something similar, and it is vital for converting visitors into potential B2B customers.

Sitemap Creation in B2B

Sitemap creation in B2B is the most important step for B2B sites to be indexed and ranked. Sitemaps prepared in XML (Extensible Markup Language) format are interpreted by search engine algorithms and provide data on what should or should not be included in the ranking.

How should the About Us Page be Prepared?

The first page where an e-commerce company can express itself to its customers is undoubtedly the "About Us" page. A user visiting your website for the first time may want to learn more about your company before they start shopping.

What is a Distance Selling Contract?

E-commerce, by its nature, provides an environment that allows shopping without the need for buyers and sellers to meet in person. For this reason, legal arrangements have been made to protect the interests of both the buyer and the seller, leading to the necessity of a distance sales contract.

Campaigns That B2B Companies Can Benefit From

As competition increases in e-commerce, companies need to develop new strategies and stand out by encouraging potential customers to shop using these strategies. This often occurs when B2B companies organize various campaigns and create a compelling reason for their potential customers to choose them.

Cargo at B2B Companies on Special Days

Shipping in B2B is different from other types of e-commerce. The reason for this is that the customers are also companies, and both their sales and production depend heavily on the timely delivery of the products they ordered.

Suggestions to Strengthen the B2B System

Every day, new companies join the B2B ecosystem. Their purpose is clear: to be at the top of the market. But what steps should be taken to identify and implement appropriate strategies to achieve this? For companies that want to dominate the market or at least have a say in intercompany trade (B2B), we have summarized the issue in six key steps.

The Place of Instagram in B2B

Instagram, where photos and videos were once shared by users without a specific purpose, has evolved with many innovations that now allow brands to promote their products and acquire customers.

B2B Software and Integrated B2B System

B2B software is a program that provides the infrastructure needed to manage all processes in a B2B system established for e-commerce between companies. In today’s environment, where technology is ubiquitous, B2B software and integrated B2B systems should be easily accessible on phones, tablets, and computers without losing their functionality.

B2B Companies on Social Media

In social media, there are many different strategies that B2B companies should implement to acquire new customers. Even though your target audience consists of companies, since inter-company trade is conducted, the fact that the products you produce are liked and demanded by consumers is the primary reason that will motivate other companies to engage with you.

B2B LinkedIn Strategy

Today, when we think of social media platforms, we think of websites where people connect with each other, express their opinions on various subjects, or find old acquaintances, and we are right. However, one social media platform has a more limited audience but wields great power, serving a completely different purpose by bringing the business world together.